From the moment you decide to go into affiliate marketing seriously, there is a phrase that will get thrown at you from all angles. And this phrase is search engine optimization. Now this intel is not really about SEO [search engine optimization], we will cover that in another intel. No this is about the keywords or keyword phrase that you optimize your website for.
The over-excited newbie will get an idea, say 'cool gadgets' and then run out and build a website about 'cool gadgets'. And then never rank in the search engines, making traffic a rarity
The more astute newbie knows that the keywords, he or she wants are those words that
1.Web users are typing in to their browsers. These are the words that people are using to find what they want to buy or learn about
2.Are not too competitive. Now cool gadgets is probably a frequently used keyword but the competition is too high
3. People type in when they are ready to buy. Now again although cool gadgets is a great keyword, but who types in 'cool gadgets' when they are looking to buy something.
So what is the message I am trying to leave with you?
Do your keyword research. Once you have decided what niche you want to go into and identified the products you want to promote, you just have to do some keyword research before putting up that money making site.
More tips at http://www.affiliatemarketingintro.com/InternetMarketingArticlesforNewbies.html